Why Your Handmade Business Needs Its Own Website

Worried your creations are getting lost in the noise of social media and marketplaces? There's a better way to showcase your talent…

In this episode, I'm pulling back the curtain on why having your own digital home (i.e. your own website) is crucial for your handmade business – even if you're just starting out. We'll explore why relying solely on social media or marketplaces might be holding you back, and how a simple website can become your most powerful tool for showcasing your work, connecting with customers, and building a sustainable creative business.

I'll share practical insights on choosing between platforms like Shopify and Squarespace, depending on where you are in your journey, and show you how to start small but mighty with just the essential pages you need. No tech overwhelm, no complicated systems – just clear guidance on creating an online presence that feels authentic to you and your craft.

Whether you're currently selling on Etsy or just beginning to share your work with the world, this episode will give you the confidence to take that next step in establishing your creative legacy online. It's time to stop hiding your talent and start building a digital home where your creativity can truly shine.

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🚨 QUIZ: Your Creative Business Growth Type

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Chapters

• 0:00 Introduction
• 1:10 The Importance of an Online Presence
• 2:23 Why You Need Your Own Website
• 6:29 Choosing the Right Platform for Your Website